Event: From User Experience to Agentic Experience

AI marks a turning point that is redefining the role of healthcare and pharmaceutical companies in their relationships with the different actors across the ecosystem.

From digital experience to agentic experience:

• From platforms that inform to assistants that understand, support, and act.
  
  
• From one-way interactions to personalized, continuous relationships between physicians, patients, and laboratories.
  
  
• From complex internal processes to optimized workflows powered by agents that automate tasks and decisions.
  
  
• From mass communication to predictive experiences that anticipate clinical and emotional needs.

For this reason, we invite you to an exclusive breakfast organized by Multiplica & Madrid Health Hub for leaders across the healthcare and pharma sector, where we will explore how AI is transforming Healthcare ecosystem and opening new possibilities for innovation, support, and efficiency.

• Date: 12th of March
• Time: 9.30am
• Place: Madrid Health Hub - P.º de la Castellana 268, Madrid

A morning designed to inspire, share learnings, and foster peer conversation on how to apply an agentic logic within healthcare and pharmaceutical environments — from the physician-patient relationship to internal operations and omnichannel communication.

Save your spot here.