Kraz Webinar: SKU-Level Demand Forecasting in the Pharma Sector

Kraz Webinar: SKU-Level Demand Forecasting in the Pharma Sector

Kraz, an AI solutions and advanced analytics consultancy, is hosting a technical webinar focused on demand forecasting at SKU level in the pharmaceutical sector.

The session, “SKU-Level Demand Forecasting in Pharma: How to Optimise Business Decision-Making”, will take place on Tuesday, 24 February at 16:00 (CET) and is aimed at professionals from Pharma, biotech and health tech organisations operating in complex and regulated environments.

The webinar will focus on practical approaches to demand forecasting in Pharma, showing how SKU-level models supported by advanced analytics can help teams move beyond rigid or generic forecasts, reduce uncertainty and improve planning and commercial decision-making.

Key Topics Iclude:

• How to define the right forecasting scope and level of granularity.

• Differences between standard forecasting models and Pharma-specific approaches.

• Integration of contextual variables such as channels, promotions and external factors.

• Real-world use cases and key learnings from the pharmaceutical sector.

The session will be led by Joan Miró, Co-founder and General Manager at Kraz, and Àngels Fuertes, Data Scientist at Kraz.

More information and registration: https://www.crowdcast.io/c/prediccion-de-demanda-a-nivel-sku-en-pharma