4YFN - Interview with Nacar

Barcelona Health Hub will shine again at 4YFN 2024, the startup business platform at the Mobile World Congress. The BHH Stand will take the center stage at the Digital Health Area, where you can connect with influential leaders, visionary investors, and the brightest minds in the entrepreneurial ecosystem.

One of the companies you can meet at 4YFN is BHH member Nacar Design. Nacar is a leading Strategic Design Agency with over 120 creative professionals across Barcelona, Bilbao, and México. Specializing in Product Design, UX/UI Design, Strategic Design, and Service Design, they excel in healthcare and biotechnology. In 2023, they launched Nacar Health, a dedicated division for healthcare innovation. With 64+ design awards, including Spain's best design agency, and a global top 25 ranking by iF Awards, Nacar Design collaborates with prestigious clients like Roche, Vall d'Hebron, the European Commission, and biotechnological startups, showcasing their commitment and expertise in pushing design boundaries.

Carmo Requejo, Strategic Design Lead of Nacar, is happy to share their expectations for this next edition of 4YFN.

• Carmo, thank you for joining the BHH Stand at the upcoming edition of 4YFN. Can you please introduce yourself and tell us about Nacar?

Hello, I’m Carmo, the Strategic Design Lead at Nacar. My team and I focus on thorough research and analysis to create meaningful design experiences. Whether it's for physical products, digital solutions, or services, we provide strategic guidance and design principles.

• Can you elaborate about what’s new at Nacar these days?

At Nacar, there's a lot happening! We relocated to a new Creative Hub in Palo Alto last year, launched Nacar Health for healthcare innovation, and opened an office in Mexico specializing in e-commerce. We've also welcomed new clients and are committed to sustainability efforts, which are integrated within standardized protocols we're implementing.

• This is your first time at the BHH Stand in the Digital Health Area of 4YFN. Could you share why you decided to join Barcelona Health Hub this year?

Joining BHH was a natural step for us with the establishment of Nacar Health. Being part of a community with companies in the same industry is crucial for networking and knowledge exchange. It keeps us plugged into the latest insights and developments.

• What are you excited about at the upcoming 4YFN conference? What can we expect from your stand?

During booth visits, our main goal is to showcase the impact of our expertise in Product Design, UX/UI Design, and Service Design, particularly in healthcare. Our work positively affects various areas such as enhancing patient experience, increasing operational efficiency, and reducing risks. We're proud to partner with leading companies like Roche, Hospital Vall d'Hebron, and HP, which underscores the effectiveness of our practices and the quality of our work.

• Is there anything else you want to share with us?

Looking forward to meeting you all at the event!

If you’re interested in meeting Nacar, don’t hesitate to visit the BHH Stand in Hall 8 during the whole week from February 26th-29th. Mark your agenda for the upcoming edition of 4YFN and meet Nacar. Barcelona Health Hub is already looking forward to meeting you!

More information here.